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Category: Franchisee Assistance

The New Normal in Food and Beverage

by: Michael A. PetersonIn Consulting, Franchise Sales & Development, Franchisee AssistanceLeave a comment

I can’t think of a better time to evaluate a franchisor in the restaurant space. The Covid-19 pandemic forced franchisors in all spaces to showcase their ability to execute in all areas of leadership.

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I Just can’t sell

by: Michael A. PetersonIn Franchise Sales & Development, Franchisee Assistance, Sales & DevelopmentTagged Franchise Sales, Franchisee AssistanceLeave a comment

This article was featured in Franchise Connect Magazine, Issue 11. Franchise Beacon President Michael Peterson shares how to find your authentic selling voice.

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A Franchisee at his Brick and Mortar business

10 steps to starting a franchise

by: Michael A. PetersonIn Franchisee AssistanceLeave a comment
Investing in a new business is a serious proposition. It deserves due weight and consideration. We can't make it easy, but we can help make it simple with the 10 Steps To Starting A Franchise guide. Determine your capital availability Much like buying a house, franchises are available in most all budgets. Determining the price [...]
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